Pure Pilates Kingston

With a greater focus on the new customer journey and action-based language, this website leads more customers through the doors and into the studio.

Forming a deeper connection with new clients

With updated style and mobile-first design, we helped Pure Pilates Kingston refresh their old website and gain greater visibility in the search results.

Our primary focus was improving the menu system and page structure to create a more intuitive user experience.  In parallel, the design sought to remain simple and vibrant, without being ‘too trendy’ for the target audience.

With action-based language, the new design helps potential clients obtain all the essential information without getting lost, whilst also allowing existing clients to book their next class.

Key features

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